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A secure way to register and store cards

A secure way to register and store cards

Personalizing the shopping experience for travelers speeds up online shopping processes and is key to providing more efficient service. Now users will be able to save or delete their cards when making a purchase. Within their profile, a section will appear to save the...

Search – Result Optimization is live!

Search – Result Optimization is live!

Always looking to improve the booking experience and bring best practices from other industries to the bus sector, our RD team conducted a development that will increase conversion, improve the experience, and fasten the booking process by adding: 1. Promos and...

NPS Survey highlights Online Purchasing Experience

NPS Survey highlights Online Purchasing Experience

Through an NPS survey conducted on one of the Grupo IAMSA bus lines, we were capable of measuring the main steps of our eCommerce purchasing funnel, understanding the brand loyalty level, and benefit both travelers' experience and the digital channel growth. The...