We tell you how the Reservamos SaaS Product Designer team works to redesign the search widget in the eCommerce of our partner bus companies, and how we measure its success. At Reservamos SaaS we develop technology that drives the evolution of online sales channels for...
eCommerce
How ReservamosONE Boosts your Marketing Strategy
Nowadays, many bus companies are missing out on valuable revenue opportunities because they are not leveraging their greatest asset: data. Without a proper data structure, it becomes difficult to understand their travelers, which prevents them from fostering brand...
Reservamos SaaS implements A/B Test methodology to launch new features in eCommerce
Discover how Reservamos SaaS, through its Core product team, implements technological innovations in the bus sector with the help of the A/B Test methodology. Developing new functionalities within a technological solution involves analyzing different factors, such as...
How Artificial Intelligence is being used in the travel industry
Discover how Artificial Intelligence is revolutionizing the travel industry: optimizing experiences, anticipating needs, and increasing efficiency. Artificial intelligence (AI) is rapidly transforming the global travel industry by providing innovative solutions that...
Innovation to offer passengers a digital trip
In an interview, Pablo Bianchi, Corporate Marketing Director for Grupo IAMSA, shares with us the importance of implementing a mobile-first strategy in a bus company. Nowadays it is unthinkable that a company that offers services or products does not consider the...
Importance of UX design in the travel industry
Importance of UX design in the travel industry.