eCommerce

How ReservamosONE Boosts your Marketing Strategy

How ReservamosONE Boosts your Marketing Strategy

Nowadays, many bus companies are missing out on valuable revenue opportunities because they are not leveraging their greatest asset: data. Without a proper data structure, it becomes difficult to understand their travelers, which prevents them from fostering brand...

Innovation to offer passengers a digital trip

Innovation to offer passengers a digital trip

In an interview, Pablo Bianchi, Corporate Marketing Director for Grupo IAMSA, shares with us the importance of implementing a mobile-first strategy in a bus company.  Nowadays it is unthinkable that a company that offers services or products does not consider the...